Martin de Thurah’s beautifully shot film shows Phelps’ gruelling prep for the Olympics. The Alphabet of Illiteracy sees each letter feature an issue that illiteracy is proven to fuel. Eighteen people with severe respiratory problems come together to sing in the Philips Breathless Choir. Cannes’ calling card may be creativity but the festival remains predominantly a business event. Is branding’s post-Brexit future a sea of Union Jacks, or does the UK’s exit from the European Union offer a chance for companies to explore what being British actually means? How to make measurable progress toward diversity and inclusion at Cannes Lions. The Cannes Lions International Festival of Creativity (formerly the International Advertising Festival) is a global event for those working in creative communications, advertising, and related fields. Nice Face Logo © It’s Nice That Designed & Developed by Bureau for Visual Affairs, Sky’s emotional Christmas ad reunites ET and Elliot 37 years later, The Muppets star in new ads for Facebook's video calling products, Portal, Nexus Studio’s Smith & Foulkes design BBC’s 2018 Winter Olympics campaign, a phenomenon we discussed recently in our coverage of new zero content, 100% advertising publication. This beautiful website, at because-recollection.com, celebrates ten years of French record label Because Music. In the last of our Lightning Talks from Cannes Lions 2016, a panel of industry experts discussed the importance of new talent in re-energising advertising creativity, in front of an audience that included the winners of this year’s Future Lions competition. 2016 Cannes Lions Direct. In the last of our Lightning Talks from Cannes Lions 2016, a panel of industry experts discussed the importance of new talent in re-energising advertising creativity, in front of an audience that included the winners of this year’s Future Lions competition. Here, we get an insight into its visual branding and what being a responsible chocolate brand means, Modern Love illustrator Brian Rea recounts a childhood filled with stories, shares the struggles of embracing his style and tells CR why words have gained a new importance for him later in his career, Ben Cullen has built up a cult following for his mesmerising illusion cakes, which have appeared everywhere from Slowthai’s recent music video to Jurgen Klopp’s birthday party. Design Grand Prix: Panasonic, Life Is Electric, Dentsu Inc. To bring electricity to life for the public, Panasonic charged a range of batteries in unusual ways including hamsters on a wheel and cheerleaders performing. In response to the emerging trends in social media marketing, the 2016 Cannes Lions Social category recognizes advertising excellence in Content For User Engagement, Targeted Communication, Social Trends, Influencer / Talent, Social Businesses, and Social Purpose. Cannes Lions 2016: a round-up of this year's big winners, and losers. by "Campaign Middle East"; Business, international Creative ability Creativity Restaurant industry Printer … A whopping 26 Grand Prix awards were handed out in Cannes over the past week, across Cannes Lions, Lions Health, Lions Innovation, and Lions Entertainment. Diversity in the ad industry was still a major topic this year – in particular with regards to gender – so it was galling to many to see a campaign for Bayer quickly decried as sexist pick up a bronze lion. Cannes Lions 2016: Key trends. A whopping 26 Grand Prix awards were handed out in Cannes over the past week, across Cannes Lions, Lions Health, Lions Innovation, and Lions Entertainment. Outdoor Grand Prix: Heineken New Zealand, Brewtroleum, Colenso BBDO. Titanium Grand Prix and Promo & Activation Grand Prix: REI, #OptOutside, Venables Bell & Partners, San Francisco. 12:10 pm. Malvika Mehra, a Cannes Lions veteran and juror on Press offers some expert advice on the awards in particular and the city in general. Here, we delve into how restaurant brands are adapting to the new normal, With commissions from the New York Times and Medium, Xinmei Liu enjoys combining nostalgia with satire to create surreal and surprising illustrations, The Tony’s Chocolonely brand started as a way to change the cocoa industry. Since its first outing in 1954, the Cannes Lions International Festival of Creativity has been bringing the creative communications industry together every year at its one-of-a-kind event in Cannes to learn, network and celebrate. Cannes Lions 2016 preview: Channing Tatum, Gwyneth Paltrow, Mindy Kaling, WWE stars, marketing icons and purpose. Jonathan Cheban and his stunning girlfriend Anat Popovsky make a glamorous arrival on board the MailOnline yacht at the 2016 Cannes Lions festival CANNES LIONS: 'There … Can an algorithm unpick gender bias in storytelling? Share Download page as PDF. When content creator Y-Film's Ashish Patil got a call from a friend from his advertising days to congratulate him for winning a Glass Lion at Cannes Lions for '6 Pack Band', India's first transgender music group, he had no idea what it meant. Fittingly, the final Lightning Talk of this year’s festival took place with the winners of the 2016 Future Lions competition in the audience. John Lewis’s 2014 Christmas ad showed that with great creativity comes great effectiveness. Media agency Mindshare entered the campaign in the international competition and collected the award at a grand ceremony. Here’s the list in full, plus a few reflections on the festival. Find out all about Cannes Lions, here. 2:13 [cannes lions 2016] the baby stroller test-ride by contours _ gold of promo and activation LIONS is a home for people who believe in progress through creativity. Jacquard is a jacket created by Google with Levi’s, which features wearable tech. Media Grand Prix and Print & Publishing Grand Prix: Burger King, McWhopper, Y&R NZ. By closing its stores on Black Friday and suggesting that customers also turn their backs on the fevered shopathon, outdoors brand REI created discussion across social media and beyond. Xeim Limited, Registered in England and Wales with number 05243851 Cannes Lions 2016: Wearable tech stars at the festival of creativity Smart clothing, VR and hearables pick up awards at this year's show Wareable is reader-powered. The coveted film gong went to this controversial but brilliant ad, which features real CCTV footage of shoplifters to promote Harvey Nichols’ Rewards app. Published on June 13, 2016. He talks about how his career journey took him from graphic design to tattooing to cake artistry, TfL’s hallowed roundel has been transformed into the iconic PlayStation symbols, as part of a stunt to celebrate the launch of Sony’s latest console, The photographer’s portraits of teenagers, taken after the cancellation of milestone events such as proms and graduations, emphasise the impact of 2020’s summer lockdown, A new illustrated book of classic fairytales uses technology to illuminate gender bias by reversing the gender of the characters and narratives, The author explores the rise of cancel culture in new documentary Offended by Irvine Welsh, where he discusses the threat that the phenomenon poses to the creative industries and why he thinks Trainspotting wouldn’t be published today, The artist and long-time Radiohead collaborator has left his “depressing flyposters” behind in favour of new artworks designed to spread joy in ten cities across the UK, Following the release of her explosive phone-hack series I Hate Suzie, Lucy Prebble talks about her belief that every story benefits from a little drama, and how an ongoing infatuation with tech inspired her to write for video games, Julius Pringles and Colonel Sanders have both been subjected to a shave to celebrate the month-long Movember challenge, As a new exhibition at the Photographers’ Gallery in London brings together over four decades of his work, we speak to photographer Sunil Gupta about how his work straddles the world of activism, documentary and art, Ghanaian visual artist Prince Gyasi creates striking, vivid imagery photographed with an iPhone. More information can be found in our, Durslade Farm Shop launches with letterpress-led branding. It is considered the largest gathering of the advertising and creative communications industry. Glass Grand Prix: Hindustan Unilever, 6 Pack Band, Mindshare, Mumbai. More information can be found in our Cookies Policy and Privacy Policy. Seth Barron Juni 2016 In einem weiteren interessanten Lightning Talk auf der YouTube-Strandbühne in Cannes geht eine Gruppe von Planern, Kreativprofis und Branding-Werbetreibenden der Frage nach, inwieweit Daten die Kreativität beeinflussen. Cannes draws criticism for its ever-expanding list of categories – which some say are slowly killing off other advertising awards schemes with the costs to enter – though many feel the awards list does a good job of demonstrating the complex and fragmented nature of advertising today. 27-jun-2016 - Bekijk het bord "Cannes Lions 2016" van Magazine Media op Pinterest. Registered office at Floor M, 10 York Road, London, SE1 7ND, Our website uses cookies to improve your user experience. We covered the release of the ad spot back in March. Radio Grand Prix: KFC, The Everyman Meal, Ogilvy & Mather Johannesburg, Creative Effectiveness Grand Prix: John Lewis, Monty the Penguin, adam&eveDDB London. Digital Craft Grand Prix: Because Music, Because Recollection, 84.Paris. Here, the filmmaker discusses the joys of collaboration, exploring the realm of television with the series Atlanta, and why This is America is an anomaly in music videos, With new Sony and Microsoft ad campaigns out, CR explores whether game advertising has lost its edge, and what the future holds for console makers operating in a more complicated market than ever before, The cult Instagram account celebrating real-life Anderson-esque moments has been reimagined in book form – complete with a foreword written by the director himself, Satirical puppet show Spitting Image is back after a 24-year hiatus, and features everyone from President Trump’s tweeting anus to a James Corden-Cats hybrid. The campaign won in Cyber and Creative Data in Lions Innovation but is also in many ways a perfect PR stunt, with the project gaining headlines across the international press and even earning a (scornful) review from curmudgeonly art critic Jonathan Jones in the Guardian. Cannes Lions, a five-day International Festival of Creativity, is the largest gathering in the creative marketing community. The app also won a bronze before closer examination by critics led to cries that it was fake. Every moment is engineered to deliver tools and knowledge to supercharge business performance and results through marketing creativity. The campaign generated articles and social media posts all over the world. There is more on Cannes at canneslions.com. The Cannes Lions festival is now officially a beast. Undermining this aim though was the atmosphere at the festival itself, which, as ever, felt weirdly uncreative. Cries of scam were also aimed at an app titled I Sea by Grey Singapore, which claimed to allow users to help rescue refugees from the Mediterranean Sea. Here’s the list in full, plus a few reflections on the festival. Play video. Shepherd Laughlin, 30 June 2016. The core visitors still come from advertising and marketing and the worlds that directly oscillate these industries, but the ambition of the festival organisers is palpable: they clearly want it to be the central annual event for all those involved in creativity, whatever the form. Be creative in Media too. Top 5 MIND BLOWING MAGICIAN America and Britain's Got Talent 2016 - Duration: 17:04. As he releases a new book, the Barcelona-based artist talks to us about his creative process, and what it’s like to be introduced to the visual arts from the day you were born, QR codes have received an unexpected resurrection during Covid-19, becoming a vital tool for navigating pandemic life. Brewtroleum saw a biofuel created from lager, with New Zealand men invited to save the world by drinking beer. But will they sink back into the depths when no longer needed? Cannes, June 28th, 2016 Every year in June, the world of media, communications and creativity, tune all its antennas towards the south of France to find out who … All rights reserved. To get the lists of golds, silvers and bronzes, visit canneslions.com.
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