So come join other learners from Google, Apple, Unilever, Coca-Cola, WPP, Publicis and more. A really fun, interactive and fresh way to learn! Some parts require more thinking and research, which I recommend in order to get the most out of it. Welcome to the Cannes Lions Sample Course. I loved the bit-sized structure of the course content, not too overwhelming. Insightful courses, would definitely recommend! Cannes Lions is launching Lions Live, a curated digital experience for the entire global creative community, taking place from 22 to 26 June 2020... 17 Jun 2020 BREAKING: Cannes Lions … The 65th annual Cannes Lions Festival of Creativity continued on 20 June, with the 2019 Mobile, Innovation and Creative Effectiveness winners announced during the … Loved the case studies. This course really broadened my understanding and will be beneficial towards my job and with clients. Cannes Lions World leading proponent of Behavioural Economics, Rory Sutherland, kick-started the field when he lead his presidency agenda at the Institute of Practitioners in Advertising. Ads by Brand: Cannes Lions. We have selected 10 lessons our full Cannes Lions online courses to create a bespoke creativity course just for you. This was an amazing read specially the nine enders. Really interesting, about to take the strategy one now. Additionally, during June anyone will be able to access a specially curated course of lessons taken from the Cannes Lions masterclass series on 42courses.com. Activity will build to a peak during the original dates of the Festival of Creativity, 22-26 June. Access to Lions Live: Creativity Matters will be free of charge to all. I wish it was a bit more indepth.. i understand you have to pay for those but a little bit more might just convince me it's worth it. Of course, it is a short mix of courses, a demonstration, but it is amazing at it! Lions Live is a digital education platform to support the creative community Cannes Lions has introduced ‘Lions Live’, a digital education, inspiration and networking experience that will run throughout June under the theme ‘Creativity Matters’. Found this course to be on too many subjects and not as interesting as the paid courses. Each course uses Cannes Lions award-winning work from around the world, with real world career-boosting concepts and case studies taught by top creative leaders, including: Rory Sutherland, Trevor Robinson OBE, Amy Winger, Keith Reinhard, Debbi Vandeven and many more. Have already taken the other courses but if you haven't then this is a good short taster. It is a great starter of Cannes journey and great tool for lifelong learning. Find out all about Cannes Lions, here. I am really interested in the strategy course by WARC. Over 15,000 delegates from around 100 countries attend the Festival, making it the only truly global meeting-place for branded communications professionals to connect, share and discover. Creativity is one of the key things that turns a good company into a great one. Interesting, thought-provoking and at times inspiring. The variety of techniques to test your understanding is great and the team behind the scenes even better. You really get to know what's the deal and make your decision whether you should take it or leave it. For the first time in nearly 70 years, we are unable to bring the industry together in one physical place in June. We have selected 10 lessons our full Cannes Lions online courses to create a bespoke creativity course just for you. She is a passionate advocate for effectiveness and firm believer in the importance of rallying the entire advertising ecosystem around the cause. Affectionately known as the Wiki Man and self proclaimed fat bloke at Ogilvy, Rory is an award winning ‘behavioural impressario’ and a natural at communicating new ideas. Learn why people do what they do and how to influence them, How to influence people to love your brand and buy your products. Would love to take the whole course one day. This course is really helpful, is a big picture of creativity and marketing. Very insightful. That's what I'm going to do for sure. : Applying a “psychological solution” can solve a problem at a far cheaper rate than an “engineering solution”. Empathy and human connection have become more important than ever during these turbulent times, these leaders say. How to build successful brands that people love (and often make the world a bit better too). It was short, clear and covered a variety of topics. "Don't ask if your dreams are crazy. Bravo! This is a course that is both thoroughly fun and educational at the same time, giving you a taste of multiple topics in one course. I'm not in the marketing world but was intrigued. 2. A great way to promote the full courses, I will definitely be signing up for a few! Activity will build to a peak during the original dates of the Festival of Creativity, 22-26 June. I enjoyed how the test questions involved being able to see other answers when it came to the open ended ones. 20 April 2020 - Cannes Lions today introduces Lions Live, a digital education, inspiration and networking experience that will run throughout June under the theme ‘Creativity Matters’. Better understanding people helps us in business? How do we reconnect with those traits as adults? Gives excellent insights and case studies about creativity, marketing, storytelling, social media, and more. Very inspiring!! This is really engaging and fun at the same time to learn about the subjects. Take the course and go through the interface, who knows you might just be interested in signing up for paid course because the interface is brilliant. This is a very good initiative. Cannes Lions today introduces Lions Live, a digital education, inspiration and networking experience that will run throughout June under the theme ‘Creativity Matters’. Activity will … Well, I would have loved more insight into each chapter but, it is a sample course afterall. The development of the whole course was very interesting, maybe I will also buy more courses. I may even take another course to continue expanding my knowledge and learn new perspectives! 6. Even if you're starting your advertising career or you're a senior professional, this course will help you a lot with great lessons of the key fields you need to get more involved with to go further in this creativity path. Amy is global Chief Strategy Officer at VMLY&R. This course is well-designed, easy to learn and simply enjoyable. Cannes Lions today introduces Lions Live, a digital education, inspiration, and networking experience that will run throughout June under the I learned new things from here and it has made me interested in some topics. What does ‘diversity’ actually mean in business? Cannes Lions has today introduced Lions Live, a digital education, inspiration and networking experience that will run throughout June under the theme ‘Creativity Matters’. 10. C’est la nature même de Cannes que d’être sous le feu des projecteurs. Short but intresting and useful for marketeers, Some insightful anecdotes and great learnings from leading experts, Each of the chapters and lessons guides you on the path of creativity one after another shows you more alternatives to remain the best creative you can be, The material was very engaging and was chock full of resources, Great teaser for what 42 Courses are all about. enjoyed and learned from it. 3. The course was interesting and organised. It helped me learned while also discovering which classes I'd like to know more about. I like the user experience, I was hoping the course itself would be more robust. So glad I signed up! An Introduction to Marketing with Data: Marketing without data is like driving with your eyes closed. The sample course was very interesting. These are practical courses created for the creative industry, by the creative industry. Simon Cook, Managing Director of Cannes Lions, said “In order to drive progress through creativity, and support our community at this difficult time, we want to provide the global industry with the opportunity to learn and network throughout June and beyond. A digital education platform to support the creative community 20 April 2020 – Cannes Lions today introduces Lions Live, a digital education, inspiration and networking experience that will run throughout June under the theme ‘Creativity Matters’. Not only educational but also entertaining, which is still very rare these days. I especially enjoyed the data analysis section of the sample course. this one is free take it its worth the time. Well curated and insighful. Sample course is really easy if you are someone seasoned. Trevor is responsible for some of the most talked about, innovative advertising of our era. You learn easy, fast and just want to know more and more. We use cookies to provide you with the best experience on our website. Cannes Lions launches Lions Live, a digital education platform to support the creative community It will comprise masterclasses and hangouts with … You will really enjoy it and have fun learning! 5. Great introduction to the various courses available with useful takeaways from video and text teaching and real marketing examples. Highly recommend the full length ones. Short and crisp content, Nice overview of other courses contents. It is a great introductory package to a greater insightful course covering every aspect of advertising and creativity. Providing the right mix of expertise sessions in a fun and engaging way. Got a Creative Ad? Simple and interesting to give basic overview of the other paid courses. Lions Live will comprise masterclasses and hangouts with creative industry legends, lectures from experts, talks from speakers confirmed for the Festival, and a selection of the most impactful professional classes and learning modules from the world of creativity, effectiveness and marketing. Great introduction to the dept of marketing even if you are beginner. 8. I really enjoyed having this course. Top-notch case studies, insights, examples. Really compelling and with powerful leasons. Cannes Lions has launched digital education platform 'Lions Live,' weeks after organizers called off this year's event. Below are the 10 lessons we have picked to share with you, we’ve chosen the easier questions too, so you should be able to pass this with flying colours. Very well designed. It's a great introduction to all the courses able in the platform, If you cannot handle tasting the tip of the icing, just go ahead with the full courses because I cannot wait to commence full courses. Diversity is Key: Businesses run by culturally diverse leadership teams are more likely to develop new products, and deal better in overseas markets. Cannes Lions, arguably the ad industry’s most significant global awards festival, has wrapped for another year, and all the Grand Prix winners are listed below. Hugely engaging and simple to learn. The course material is to the point and amazing....simply loved it!! It gave me a good insight on how the courses will be like. How do stories help us make sense of things? Great insight on the full scope of courses, A brilliant and engaging course for any creative to take. I have been trying to learn more about marketing and advertising however my background is from Engineering and I find the course breaks down everything into simple easy to grasp and memorable segments. 9.What is the role of a strategist? This course is entertained, fast and easy to understand way to learn, need to take the specialized courses to have a more accurate opinion, but hey! So, how does that work? Amazing insights & case studies. The ranking system is a good add on. Cannes Lions, a five-day International Festival of Creativity, is the largest gathering in the creative marketing community. An Introduction to Social Media Marketing: The most successful brands on social add value to cultural conversations, engage and entertain - as we can see from The Sydney Opera House’s #ComeOnIn and Wendys’ #NuggsforCarter. It's an interesting way to know about the each course. This sample course is a confirmation that full courses need to be taken. Que ce soit ceux du cinéma ou de la publicité. I'ts a good way to learn or remember the basics of advertising. Gives a good intro into the concepts, why they're important, and also a taste of how the course is structured. What can people in the business of creativity do to keep their minds open? I enjoyed it. Cannes Lions and 42 Courses have created my favorite platform to learn. It's a good course to give you an idea of what specific lesson you should invest in. It has a bit from here and there so it gives you a needed push to decide what bit you'd like to focus on afterwards. Through this sample course, you can explore a taste of lessons on Storytelling, Digital Marketing, Creativity for Business, Marketing Strategy, and Behavioural Science. We Are All Born Creative: Creativity requires the playfulness and absence of self-judgement inherent in young children. This will include lessons from the likes of Rei Inamoto, Keith Reinhard and Debbi Vandeven, on topics such as Creative Effectiveness, Strategy, Storytelling, Behavioural Science and Digital Marketing. Gives important information collected from the other full courses. Wise utilization of my time! Activity will build to a peak during the original dates of the Festival of Creativity, 22-26 June. The Work — the subscription-only archive of more than 200,000 Lions campaigns and 1,600 Festival talks — will be made freely accessible to all throughout the original Festival week, providing access to case studies and inspiration to help fuel ideas and creativity. So much to learn. Founded in 1954, Cannes Lions is an eight-day programme of creative inspiration, celebration, education and networking. Develop your curiosity: Curiosity leads to creative ideas that make more effective marketing campaigns. Definitely motivating to buy some of other courses, An excellent introductory course on advertising, This is an excellent sample course that gives you an introducción to the most important points of the advertisement business, A little helpful and fun course on many different aspect in advertising. Through this sample course, you can explore a taste of lessons on Storytelling, Digital Marketing, Creativity for Business, Marketing Strategy, and Behavioural Science. I love the structure of this course, it's a perfect fit if you have an inquisitive mind. What is Behavioural Science? 4.Nine Enders: Why persuading people to make big life decisions could be as simple as targeting people whose age ends in nine. 42courses helped me land a plum job as a copywriter! A really nice introductions to the courses. Great study cases the offer new possiblities and creativity thinking. Amazing exercises with storytelling. It’s a really great interactive learning experience. A very engaging sample course that shows what 42courses Cannes Lions courses entail. It is a great experience. Most of the creatives need education and this is an introduction to the scope and area they should explore. Lions Live, which is free to everyone and will run throughout the month of June, will celebrate creative work worldwide as well as serve as a platform for digital education and networking. A member of the Advertising Hall of Fame, Keith has been referred to as the industry’s “soft-spoken visionary” by Advertising Age, which in 1999 named him one of the 100 most influential figures in the history of advertising. A great introduction to most popular creative subjects. Fun course, enjoyed the way you get badges and points, interesting new way to learn, glad it wasn't boring. Fundamental lessons to be a strategic and creative idea person. Great sneak preview into several courses! It helps you decide which one is the best fit for you. This course helps to remove all the obscurity from brain and offers a new perspective to see the world. Our product lines include the prestigious Cannes Lions International Festival of Creativity, the world's premier market leading payments and financial services innovation congress Money 20/20, the U.K.'s largest trade show Spring Fair International and the award-winning education technology show Bett. For business rates on full courses and subscriptions email us at teams@42courses.com, We offer packages for teams and corporate.